Partners
Overview
The ability to forge successful partnerships is one of the key factors in driving a profitable and sustainable loyalty program. From finding the right partner, to designing an acquisition and implementation process, we assist our clients to accelerate their partnership strategy – and ensure sustainability in a rapidly changing consumer and regulatory environment.
Pricing Strategy
Analysis of optimal price points for selling program currency to partners based on product, volume and redemption behavior. Pricing guidelines for new partners and promotions.
Partnership Development
Assistance with acquiring new partnerships for airlines seeking banks or other partners and credit card issuers seeking airlines.
Co-branded Credit Cards
Management of entire co-brand negotiation process from RFP development to proposal analysis to contract negotiation. Also represent issuers dealing with airlines.
Alliance Strategy & FFP Bilateral Agreements
Development and execution of strategies concerning entry in, or optimization of, alliance and/or bilateral FFP agreements.
Network / Franchise Negotiation
Management of entire network negotiation process from RFP development to proposal analysis to contract negotiation. Also represent networks dealing with airlines.
Intra-company Agreements
Development of contractual arrangements between the loyalty program and the airline to establish arms-length terms and better understand program economics.
Featured Case Study
Find out about how On Point Loyalty designed and implemented an intra-company airline-FFP agreement.
LEARN MOREConsulting Services
On Point Loyalty Consulting offering covers all major aspects of airline loyalty programs
Strategy
Innovative designs. Best in class strategy. Find out how On Point Loyalty is uniquely positioned to design and execute airline loyalty strategies.
Learn MoreFinance
Building and realizing the optimal value for all stakeholders. Unlock the true opportunity. Explore how On Point Loyalty supports clients in the finance space.
Learn MoreTechnology
Finding the right solution – ensuring the best fit. Explore how On Point Loyalty helps clients to design and realize the right technology roadmap.
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